In addition to winning big in the Best Metaverse Performance category, the group’s iconic rapper Lisa also won Best K-Pop for her solo track, “Lalisa.
Behold, MTV’s best metaverse performance of the year goes to Blackpink
The news just in. K-pop sensation Blackpink won “Best Metaverse Performance” at the 2022 MTV Video Music Awards (VMAs)! The group won the inaugural award for their musical performance of “The Virtual” on PUBG prior to the main ceremony at the Paulderson Center in New Jersey.
Blackpink’s collaboration with PUBG Mobile – “The Virtual” – is a series of in-game concerts taking place in July 2022. Fans can get free tickets simply by downloading the mobile shooting game. During the virtual shows, the K-pop group performed several hit singles such as “DDU-DU DDU-DU,” “Kill This Love,” “How You Like That” and “Ready for Love” – a special track in collaboration with the fighting game title.
“We’ve had so much fun with this project. So we’re very happy that people are enjoying it. We’re just so thankful for our fans,” said Rosé, lead dancer for Black Powder, as she took the stage to thank the millions of fans who voted for them. In addition to winning big in the genre, Black Powder member Lisa also won Best K-Pop for her solo song, “Lalisa.
For those who don’t know, Best Genre Performance is a new category added to the competition at the VMAs last month. Its purpose is to recognize artists who find creative ways to connect with fans through virtual experiences. Ariana Grande, BTS, Charli XCX, Justin Bieber and Twenty One Pilots are the other musicians nominated for the award.
In addition, the VMAs saw rap legends Snoop Dogg and Eminem perform alongside their Bored Ape Yacht Club (BAYC) NFTs. The concert took place at the Otherside metaverse, where hundreds of fans cheered on the duo in a virtual experience they had never seen before. Superstars like Anita, Bad Bunny, Lizzo, Nicki Minaj, Jack Harlow, Red Hot Chili Peppers and Panic! at the Disco also made appearances at the big music awards show.
This month, Republic Records, the music company behind Taylor Swift, filed a trademark application for NFT and cryptocurrency covering music NFT releases. Last week, the “Big Three” Warner Music Group unveiled its playable virtual map at the start of the third season of “Sandbox” Alpha.
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