Avalaunch and Kalao: How Avalanche is Improving its NFT Infrastructure

NFT deals on Avalanche promote multiple games, increasing liquidity and popularity.

  • Avalaunch is open to INO, or NFT sales, for financing game projects.
  • Kalao V2 is now open with zero listing and trading fees.
  • The Kalao marketplace will boost demand through easier NFT selection and shopping.

Games are choosing the path of INO, or initial NFT offering. minting of NFT projects is also a funding source and marketing tool. avalanche, one of the most active networks, could become the next more active venue for primary and secondary NFT sales.

Avalaunch, which specializes in IDO sales of fungible tokens, recently completed its first curated NFT mint. The project is Imperium Empires, an upcoming AAA game with GameFi capabilities.

NFT projects may be less liquid, but they also address the question of whether crypto tokens are securities. As such, NFT sales may be a more flexible fundraising tool, while also giving potential players an asset to use in upcoming games.

The arrival of the Avalaunch NFT sale coincides with an upgrade to Kalao, the main Avalanche marketplace, which is now running version V2 with more features and tools to improve liquidity.

The problem with many NFT launches is that there is liquidity for only a short period of time, after which prices quickly collapse. kalao hopes to ensure sufficient liquidity by introducing pooled bidding.

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Kalao aims to bring more buyer attention to NFT.

If a potential buyer just wants an NFT, they can set a price for a collection. This creates a demand side for each collection. In the future, Kalao may also introduce feature-based bidding, making it easier for players to select the exact type of NFT they want in the game.

Kalao is also working on an algorithm to recommend NFTs in order to show more content to viewers and potential buyers. The marketplace will also add a shopping cart feature to ensure that the NFT selection resembles a seamless shopping experience.

The Kalao Marketplace will also provide more detailed analytics to distinguish trending collectibles from potentially valuable items.

According to recent DappRadar data, the Kalao Marketplace has between 100 and several hundred users per day. The market has a liquidity of about 810 AMAX. All Kalao V1 traders can delist their NFTs and relist them on the V2 marketplace with zero fees.


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